>> Carol Torres //

Creative direction & copywriting
After working some years as a stylist and window dresser in fashion, I felt it was time to return to the advertising world.

I was lucky to work with KesselsKramer and other digital ad agencies in London, developing creative ideas for premium brands like Swarovski, adidas, Gap, Vogue Fashion Night Out, and O2, among others.

Back in Madrid, I joined FCB, where I created award-winning campaigns for Heineken Primavera Sound, and other major music festivals, UEFA, alongside lifestyle brands like Havaianas and Ron Barceló.
Later, I moved to Barcelona to work with McCann on the global Beko account, followed by roles at 14-DDB for SEAT and CUPRA.

At some point, I went solo and even became a floral designer for a while, before taking my first steps as a creative director at a small agency in the Canary Islands. But I soon realized how much I missed freelancing.

So here I am. Back on my own. Though not entirely alone anymore: now, I’m also a proud mum.

That’s why I’m currently seeking remote or hybrid roles where I can merge my creative work with the beautiful chaos of being a parent.
 

︎ haveanicecake@gmail.com

︎  carolina torres de manuel